Career Management and Professional Development: Self as Brand Report

a) A critical reflection of the type of work role and career that you would like, the range of career opportunities available to you within your specific sector and your match in terms of the competencies, experience and skills that recruiters are looking for in graduate employees (50% weighting).

b) Development of your own unique selling point (USP) and favoured management style including a statement capturing your leading personal attributes (30% weighting).

c) A personal development plan* (PDP) and reflection on what you have learned about yourself at SHU including this module’s client project (20% weighting).

Type of assignment: Reflective writing

Subject: Marketing

Pages: 6/1500

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