Topic: Case analysis on Porsche and its Online community

Description

Tasked to Case analysis on Porsche’s and its online community during the launch period of its new launch the cayenne, from the attached case study and the following questions

Porsche-The Cayenne Launch

• What is the value of the Rennist online brand community to Porsche?

• Should Wiedeking listen to the Rennist brand community? Why or Why not ? Should he engage with them? If so, how?

• Imagine you are a new Cayenne Owner. How does the Rennist brand community affect your Porsche ownership experience?

Type of assignment: Writing from scratch

Subject: Business

Pages / words: 2 / 550

Number of sources: 2

Academic level: Undergraduate

Paper format: APA

Line spacing: Double

Language style: US English

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