Topic: sports management case study

Case Study Instructions

For this project, you will need to identify a current trend or issue in the sport business in which you wish to work.  You will then write a 10-12 page (double-spaced, 11- or 12-point font, one-inch margins) case study about this trend or issue. Note: I have chosen this length and format because it is the length/format required for submitting manuscripts to the journal ‘Case Studies in Sport Management’. If you are interested, I would be happy to help you submit your manuscript to the journal for publication.

Case studies are designed to help people link a ‘real life’ or fictitious situation to academic theory. Using the real life or fictitious story, the case describes events or problems in a way for readers to learn from their complexities and ambiguities. Readers must dissect the information provided in order to find solutions to the problems.

Examples of case studies in sport management can be found through the Georgia Southern Library website ( by searching the journal title list for ‘Case Studies in Sport Management’ or ‘Sport Management Education Journal’.  I have also uploaded a few example case studies in the main folder for Week 3-August 31-September 6: Case Study Introduction.

Your final case study must include:

  • An introduction to the trend/issue which can include how the trend/issue has developed over time and when it became something of importance for sport business.
  • A real life or fictitious scenario/story that will be used to help readers understand the bigger picture and give them a problem to solve. (E.g. imagine you are an intern for this organization. Read the following case study and make a decision about _____.)
  • Background information that helps the reader fully understand the significance of the trend/issue, the expected direction for the trend, and the impact of the trend on the sport industry.  Some of this may overlap, that’s ok. Background information should also include relevant information about the story (e.g. team history or competitors).
  • A conclusion that summarizes the example and topic, as well as a directive for readers (e.g., analyze the situation and provide a solution to the issue).
  • Discussion questions to help others analyze the case in all its complexity and explain the elements of its complexity. (e.g. Identify alternative initiatives you would develop.)
  • In-text citations and a reference list for all sources, using APA formatting. Note: this just applies to the in-text citations and reference list. You do NOT need to follow the overall paper formatting, such as running heads, title page, etc. If you are unsure of how to cite a source in APA format, please refer to this website:

To help you with the research and writing process, I have broken down the assignment into intermediary steps, as described below.

Topic Proposal

Before you really get going on the project, you will need to get your topic approved. To do so, please complete the following form and submit to me via Folio Dropbox

Topic Proposal Form

The topic proposal is worth 5 points.

Scenario and Sources

Next, you will need to develop your scenario and identify sources to use in your final case study.  To do so, please complete the following form and submit to the appropriate Discussion board by 
 Your scenario and sources will be peer reviewed during the week
Further instructions about the Peer Review will be provided that week.

Scenario and Sources

The Scenario and Sources is worth 5 points.

Rough Draft

Using feedback from your peer review, you will write a rough draft of your final paper.  Your rough draft needs to be at least 75% complete, so that you can get good feedback from the peer review process.  Your rough draft should be submitted to the appropriate Discussion board

Further instructions about the Peer Review will be provided that week.

The rough draft is worth 10 points.

Final Case Study

Your final case study will be due on Folio in a word document via the appropriate Dropbox

Case Study Grading Criteria

Grading Criteria for each component of this project can be found by clicking the links below to the relevant grading rubric:

Type of service-Academic paper writing
Type of assignment-Case study
Pages / words-10 / 2750
Number of sources-1
Academic level-Master’s
Paper format-APA
Line spacing-Double
Language style-US English

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